The Royal Canadian Mint announced Sept. 16 that sales of its 2010 25-cent poppy coin collector card have generated a donation of $100,000 to the Military Families Fund, a non-profit organization created to assist military families faced with unforeseen and often immediate needs that have resulted due to conditions of service.
The mint presented its donation before MFF officials and Canadian Forces staff at the Department of National Defense Ottawa headquarters. The mint had confirmed its intention to donate all profits from the sale of the product to the MFF when it launched the collector card last year.
Rear Admiral Andy Smith, accepted the donation on behalf of the Military Families Fund from Ian E. Bennett, mint president and CEO, at a ceremony hosted by the Canadian Forces Personnel Support Agency.
On Oct. 25, 2010, the RCM, in collaboration with the Royal Canadian Legion, launched the colored 25-cent poppy circulation coin in honor of the 65th anniversary of the end of WWII. In conjunction with this commemorative coin, the mint issued a Remembrance Day Collector Card that included the coin as well as inserts to hold previous colored poppy circulation coins issued in 2004 and 2008. For every card sold, the RCM agreed to donate all profits to the MFF.