By William H. Brownstein
If history is any example you would think that the Mint would have learned when it limited the mintage of the American Eagle 2011 25th anniversary set to 100,000 and it almost immediately sold out.
The Mint decided not to limit production or its 2012 Reverse Proof and S Proof American Eagle coins, but to make an unlimited quantity over a short period of time in order to make the set available to anyone who wanted to order it and by so doing to avoid future disappointment. However, as noted below, the Mint obviously has a short memory or it really doesn’t care about customer satisfaction.
Today at 9:03 a.m. P.T., after I was able to log onto the U.S. Mint’s website and I was optimistic that I would be one of the lucky people that would be able to purchase up to five of the 2015 Harry Truman Coin and Chronicles Set.
I has anxiously awaiting the purchase since I first read about it being released earlier this year, stayed up most of the night due to my excitement of being able to own this limited issue coin or because I did not want to risk missing the noon E.T. ordering start, and with an announced mintage of 17,000 reverse proof dollars this seemed to be a dream come true. Unfortunately, what started as a dream turned into a nightmare.
I placed the order at 9:03 a.m., gave my credit card information and received a printed message that there was a problem with my credit card number or the three-digit code on the reverse and to call an 800 number.
Not wanting to lose my place in line, I attempted to use a different credit card, with the same response and then another credit card, with the same response. I couldn’t imagine how three credit cards with ample credit to cover the purchase of five sets would be all have the same message, namely to call the 800 number.
I then called the 800 number, not once but 10 times. The first nine times I got a message and was told to press 1, some of the times telling me that I would be asked to participate in answering customer service questions. Each of those times I pressed 1, and then I got a busy signal.
The 10th time I called, now at 9:20 a.m., I clicked 1, and this time the phone rang and after waiting at 10 minutes, I was greeted by a customer service representative who identified herself as Linda. She was friendly, seemed sincere, was apologetic for the set having already sold out and when I asked about my credit cards she told me that it was probably due to a website error that my order, which appeared on their records at 9:03 a.m., was not be filled.
Her solution was that I can wait until August to order the Eisenhower Coin & Chronicles Set. If the Mint is as inept in August what makes her think that I would have any better luck than I had in June?
When I asked to speak to her supervisor my phone went dead. As Linda had my name, phone number and address and confirmed that the order was posted but because my card was not charged I can only attribute the hang up to her affirmative action. Whatever happened to customer service?
I then called back, this time it was at 9:30 a.m., and got a different person, Latasha. In my opinion she had no idea what she was doing and when I asked for a supervisor she pretended to not understand me and she stayed on the line making inane suggestions such as paying my credit card so I had credit, waiting for the Eisenhower set and that there was nothing that could be done.
Unlike Linda, she went through the third degree to get my name and phone number and address and then told me that the order was placed but it never went through. I finally gave up at 10 a.m. when I could not get to a supervisor. I would get a more meaningful response from my parakeet than from the U.S. Mint (and the parakeet isn’t all that smart!)
I am extremely disappointed with how the Mint handled the purchasing procedure and how it treated me as a local customer of many years.
I also don’t understand why the Mint, with its prior history with regard to the 2011 American Eagle Set, would issue a single coin with a mintage of 17,000 when there were huge problems with the 2011 set which had a mintage of 100,000 of each of five coins.
Based on my experience I can understand why people have lost confidence in the Government. If this is how they treat people who are willing to put their hard earned money into their products, I think they need to reconsider who makes the decisions about their coinage and coin programs.
This “Viewpoint” was written by William H. Brownstein, a southern California hobbyist.
To have your opinion considered for Viewpoint, write to David C. Harper, Editor, Numismatic News, 700 E. State St., Iola, WI 54990. Send email to email@example.com.
This article was originally printed in Numismatic News.
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