But is there evidence? Very little so far, but I saw a story online about an increase in demand for piggy banks. Yes, that’s right, piggy banks.
If that is indeed the case, noncollectors are beginning to focus on coins in a positive way. That is an achievement. Coins to noncollectors are often treated as pejoratives.
I have written for at least 20 years that when a movie wants to indicate a cheapskate, it shows a character tipping a hotel bellman or grocery bagboy with a coin or two. This is no way to increase the prestige of coinage.
Even the way we in the hobby promoted the 50 states quarter program could uncharitably be interpreted as denigrating the importance of coins. Collectors often found themselves extolling the virtue of looking for state quarters in change – not by us – but by kids. That’s not a bad thing, but on the prestige scale something for cheapskate adults and kids does not exactly communicate something of lasting value.
But the basic piggy bank can help change that. If adults are actually counting their pennies to help pay the bills, it will restore a sense of dignity to the process. A few of them will actually look at them and notice the varying designs. All it takes is a few seconds and a question to form in the mind of a person and he or she might turn into a collector as a result.
I have always saved my change, but my coins end up in an old yogurt container after I take a look at them.
If buying piggy banks helps others to look at their coins, that will be of great long-term benefit for the hobby.